Weekly emails, stories + non-cookie cutter tips to help helping indie beauty pros build healthy businesses financially, mentally, physically. If you've ever wondered if you're charging enough for your area or wanted to scale your service biz, you're in the right place! π Mary (she/her) is a nail professional and marketing nerd who believes that, as co-creators of beauty that moves in the world, we deserve to be well compensated for our creations and we get to decide what that means.
i make $11 per hour.
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CHARGEπ YOURπWORTHπ How many times have you heard that + just found yourself... π€ π π° π₯΄ π? The "charge your worth" advice makes my teeth hurt for a couple of reasons.
β So what's a nail tech to do when you're bombarded by InDuStRy StAnDaRdS + TikToks showing how much different techs charge for different sets... ...and those numbers are WAY higher than what you'd charge? (...or LESS?) On Wednesday, I'm teaming up with Cosmoprof for Nail It: Pricing Essentials for Nail Professionals + give you the secret to pricing that sucks the emotion + judgment out of those numbers. And what happens when you have information free of emotion or judgment? You can make informed choices with critical thinking. You can find the lesson in what has happened. Whether your prices make your belly swell with pride (+ keep your profits folder overflowing) or make your tummy flutter because wtf even are profits... you will find a steady rock to plant your feet on this free session. βSave your spot for Nail It: Pricing Essentials for Nail Professionals here!β oxv, β p.s. The subject line of this email was a comment I got from an IG reel I did for CND in 2020. It's ok + normal to feel emotional when you get information like "I charge $50 for a Shellac mani + I only take home $11." The important thing is not to make decisions from that emotional state. Come to Nail It: Pricing Essentials for Nail Professionals on August 7 to learn why + how! We're covering: π
Why is pricing difficult? PLUS taking questions. βSee you there?β β β β β β |
Nailfriends for Indie Nail Professionals
Weekly emails, stories + non-cookie cutter tips to help helping indie beauty pros build healthy businesses financially, mentally, physically. If you've ever wondered if you're charging enough for your area or wanted to scale your service biz, you're in the right place! π Mary (she/her) is a nail professional and marketing nerd who believes that, as co-creators of beauty that moves in the world, we deserve to be well compensated for our creations and we get to decide what that means.
Halloween is my Olympics + it starts on August 1. That's what @oohnicenails (aka Jess Warz - NAILS Next Top Nail Artist finalist, editorial artist + salon owner) replied to this recent IG story: Jess is famous (+ won 3rd place in NTNA π₯³!) for all kinds of handcrafted nail art: handpainted artwork, sculpted masterpieces, organic embellishments... And I'm not just talking about Swarovski crystals. Look π π Yeah, that's a real spider perfectly encapsulated + repurposed post-mortem from a dusty...
Hey Reader! This email is coming atcha late because I had a VERY full weekend + forgot that today is Monday. Even though I had one client, did some prep work for a couple of CND classes + got a permanent filling in my first EVER root canal. π All before attending a pre-screening of the movie Kneecap. (It was amaaazing!) Speaking of very full days, I know it's sooo easy to accidentally let a little π© fall out of the scoop... So in case you need a reminder of some things that can keep your nail...
Just a quick one today Reader. I don't want you to get caught out with not enough notice! TOMORROWWW (July 1) registration opens for CND x Scratch Magazine's new nail competition called North America's Star Nail Artist. And guess who I'm rooting for? Yes, YOU! I can feel you puffing your cheeks out + rolling your eyes at me because you may not consider yourself that kinda nail artist. But here's why I want you to enter anyway: SWEET cash prizes for finalists A chance to party with you at next...